Parents everywhere know exactly what it’s like to feel like your kids are driving you crazy. And we all know what it’s like to want to take a day off. Chrysler Group wants to give someone the day off they’ve been hoping for.
The campaign is called Mom’s Day Off and the winner will receive a Town & Country minivan for the day with a personal chauffeur. Not a bad idea, right?
This campaign is being incorporated into the 30th anniversary of the Town & Country that the iconic minivan is currently celebrating. Even though the campaign is called Mom’s Day Off, the contest is actually open to moms, dads, grandparents, guardians, really anyone who takes care of the kids in their family.
“As we mark the 30th anniversary of the minivan, the vehicle that makes the rigors of family life easier, Chrysler brand will give one hardworking and deserving person the day off with the luxury and comfort of a Town & Country and personal chauffeur to run errands, take the kids to soccer practice, or even get pampered for a day at the spa.”
If you fall under any of the defined roles, hop onto Twitter today and go for that day off! Tweet Chrysler with the reason why you deserve a personal chauffeur for the day with the #momsdayoff and #chauffeur hashtags for your chance to win. The winner will be announced on June 9.