Welcome the 2015 Chrysler 200

The 2015 Chrysler 200 has been discussed nonstop since its big reveal. Well now we can do more than talk about it. Warsaw Chrysler Dodge Jeep Ram has the 2015 Chrysler 200 in stock!2015 Chrysler 200

“With a standard nine-speed automatic transmission, a choice of two powertrains with fuel economy ratings of up to 36 miles per gallon (mpg) highway, an available state-of-the art all-wheel drive system, and an interior that will wow drivers and passengers alike, the new Chrysler 200 is raising the bar for what customers should expect from a mid-size sedan,” said Al Gardner, Chrysler Brand president and CEO.

While only the first two 2015’s have arrived on our floor, we don’t anticipate them being there for long. If you’ve been waiting patiently to get in one these bad boys, quit reading and get in here now!

There are going to be plenty more to come though. On the very first day the all-new sedan was became available, over 10,000 were ordered by eager drivers. Day two of availability saw the order nearly double to 17,000. Still, it might be a good idea to get in to the dealership today and check out the Chrysler 200 while we have them on the lot.

Chrysler Promotes Mom’s Day Off

Parents everywhere know exactly what it’s like to feel like your kids are driving you crazy. And we all know what it’s like to want to take a day off. Chrysler Group wants to give someone the day off they’ve been hoping for.

2014 Town & Country for Mom's Day OffThe campaign is called Mom’s Day Off and the winner will receive a Town & Country minivan for the day with a personal chauffeur. Not a bad idea, right?

This campaign is being incorporated into the 30th anniversary of the Town & Country that the iconic minivan is currently celebrating. Even though the campaign is called Mom’s Day Off, the contest is actually open to moms, dads, grandparents, guardians, really anyone who takes care of the kids in their family.

“As we mark the 30th anniversary of the minivan, the vehicle that makes the rigors of family life easier, Chrysler brand will give one hardworking and deserving person the day off with the luxury and comfort of a Town & Country and personal chauffeur to run errands, take the kids to soccer practice, or even get pampered for a day at the spa.”

If you fall under any of the defined roles, hop onto Twitter today and go for that day off! Tweet Chrysler with the reason why you deserve a personal chauffeur for the day with the #momsdayoff and #chauffeur hashtags for your chance to win. The winner will be announced on June 9.

Good luck!

Jeep Teams Up With Super Stars for New Campaign

Summer is the time of year that new songs hit the airwaves that make you want to sing along all day long. These songs are often a gift for those of you with a vehicle where you can open the sunroof or put the top down. One of the early summer hit albums right now is XSCAPE by Michael Jackson. Haven’t heard it? Think again. It’s in the latest Jeep commercials.

With their unique partnership with EPIC Records and USA Basketball, Jeep has introduced a new view on summer, as well as Michael Jackson’s posthumously released album, XSCAPE. Jeep is utilizing this partnership to introduce the all-new Altitude Edition as the official vehicle of summer.

Olivier Francois, Chief Marketing Officer for Jeep’s parent company, Chrysler Group LLC, explained the partnership perfectly. “Love Never Felt So Good’ makes you want to dance, to move, to play, to get up off the couch – the same way people feel when they are driving Jeep vehicles. It evokes open-air, fun, freedom – you just can’t help but picture yourself behind the wheel with the unlimited possibilities of summer.”

Jeep’s EPIC Records partnership isn’t the only cool part of the brand’s new summer campaign. Customers are getting the opportunity to participate in a summer photo contest. From May 22 to September 1, participants can post Instagram pictures with the #jeepsummer hashtag for a chance to win a new 2014 Jeep Wrangler Altitude Edition.

If that’s not enough incentive for you to love Jeep this summer, there is one more thing. For every photo posted with #jeepsummer, Jeep will donate $1 to the United Service Organization.

When you come in to Warsaw Chrysler Dodge Jeep Ram, you’ll hear why it sounds like summer is off to a great start already.

Chrysler In Top 25 Companies to Celebrate Diversity

When you’re family, it means you get to share in the joy of your family members’ successes. Everyone here at Warsaw Chrysler Dodge Jeep Ram is thrilled that Chrysler Group has been acknowledged as one of the 25 Most Noteworthy Companies for Diversity. Chrysler Group’s Senior VP of Purchasing & Supplier Quality, Scott Kunselman, said, “Chrysler Group remains as committed as ever to creating a diverse and sustainable supply base that directly reflects our customers”.

The yearly list is one of two decided upon and distributed by DiversityInc to recognize those companies who have shown a commitment to diversity. One list is made up of the top 25 companies and the second list is out the top 50. Over the past eight years, Chrysler Group has found a place on one of the two lists.

Qualifying for the list is no easy task. “Earning a spot on the lists proves that management is paying close attention to the needs of their primary constituents — employees, customers and other key stakeholders,” said Luke Visconti, DiversityInc founder and CEO. “Companies with great reputations attract the best and most skilled employees who then create and deliver the best products and services.”

Decided by a 200-question survey, the competition has grown fierce over time. This year alone, there were over one thousand companies who submitted the questionnaire. The purpose of the survey is to evaluate four keys areas (CEO Commitment, Human Capital, Corporate and Organizational Communications, and Supplier Diversity) that serve as evidence of the company’s dedication to diversity.

Everyone here at Warsaw CDJR will continue to promote our Chrysler family’s commitment to diversity and we hope that the community will feel the positive waves of the campaign as well. After all, the wider range of different people involved in such a cool campaign can only make diversity the norm, not only in the workplace, but in other facets of our community as well.

Fellow Centenarians Help Dodge Celebrate 100 Years

Over the course of 100 years, a lot can change. Since the number of people who reach the century mark are few and far between, getting a first-hand account of what happened in 1914 is a special treat. As Dodge has found out while preparing for their 100th anniversary, those centenarians always have plenty of advice for the younger generations. Their advice was captured in a video that went viral in an online commercial.

Dodge first showed the commercial the public at the New York International Auto Show. “Wisdom”, was paired with the unveiling of the 2015 Dodge Charger and Challenger. According to Chrysler Group’s Chief Marketing Officer, Olivier Francois, “This video shows the power of storytelling and human connection at its best”.

After the original premiere of the cutting edge video, people began flocking to the internet to view and the newly available “Director’s Cut”. It only took the video 24 hours to be viewed by a record breaking 4,444,714 people. Since April 16 (the first showing), the internet sensation has been seen nearly 7 million times.

The advice in the video is perfect for any generation, but everyone at Warsaw Chrysler Dodge Ram is particularly enamored of “Don’t always do what you’re told”. Sounds like some great advice to us anyway. Olivier Francois chimed in on this too, “There is no other brand that could do ‘Wisdom’ because there’s only one Dodge. It has a DNA that’s just not like the others. And, like the centenarians featured in this video, it’s got 100 years of attitude behind it.”

Attitude is a great way to describe 100 years of greatness.